The PGA

The PGA unveils the new PGA Shop

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The PGA is proud to announce the launch of the PGA Shop, an exclusive online store created in collaboration with Asbri Golf, a long-standing PGA Partner. This not-for-profit initiative has been developed to provide PGA Members in Great Britain & Ireland with high-quality, customisable merchandise, allowing them to showcase their affiliation with The PGA while representing the brand with pride.

The new shop offers a carefully curated selection of premium products, including headcovers, umbrellas, headwear, and luggage, all designed and manufactured by Asbri Golf, one of Europe’s leading golf accessory brands. Each item can be personalised to feature a PGA category, with Members able to customise their purchases with PGA Professional, Manager, Coach, or Trainee.

Ordering is straightforward: Members simply visit the online shop, choose their PGA category, select their preferred product and place their order. This initiative has been designed to provide a seamless and accessible way for PGA Members to align themselves with the Association, reinforcing their connection to the brand while acquiring practical, high-quality merchandise tailored specifically to their needs.

Speaking on the launch, Tristan Crew, PGA Executive Director – Member Services, commented: “The PGA Shop provides a fantastic opportunity for our Members to access great products while adding a personal touch that reflects their professional affiliation with The PGA. We take immense pride in our Membership, and we want Members to feel that same sense of pride in representing the Association. The PGA Shop is the perfect way to do so, offering essential merchandise that our Members need.”

Although the shop has launched with a limited inventory, The PGA is committed to developing and expanding the offering based on Member feedback. Crew continued: “We want to hear from our Members. Your input is invaluable in shaping the future of the PGA Shop, ensuring that we offer the products you truly want and need. We encourage you to share your thoughts on what works, what could be improved, and what you’d like to see added in the future.”

The PGA Shop is now live, exclusively for PGA Members in Great Britain & Ireland. Members are encouraged to explore the collection, place their orders, and be part of this exciting new initiative designed to strengthen their connection with The PGA and represent the brand with pride.

Visit the PGA Shop and browse the collection by clicking here.

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